Alpine Elements, specializing in the organization of resort holidays, recently started an innovative campaign. The targeted audience of the initiative is ‘Star Wars’ fans worldwide. Alpine Elements believes that ‘Star Wars’ fans will be interested in visiting Avoriaz in the French Alps. This French mountain resort is home to ‘Star Wars’ – a ski run which runs from Avoriaz to the tiny hamlet of Ardent.

Owner James Hardiman remarks, “Alpine Elements wants each of our customers to get as much as possible from their holiday. We thought that the ‘Star Wars’ ski run would add an extra special touch to any fan’s winter holiday. If you’re a ‘Star Wars’ lover, could you ever find a better ski run than this one in Avoriaz?”

James Hardiman quickly points out, “Of course, Avoriaz has much more to offer than a single run. Avoriaz was the first resort to offer snowboarding in the 90s. This charming resort is still a popular location for the sport.”

To learn more about the ‘Star Wars’ ski run in Avoriaz, contact or if you’re planning a skiing or snowboarding holiday in the French Alps, contact Alpine Elements.

All this talk of the Star Wars ski run in Avoriaz got us thinking about other fun piste names. Twitter us the best ones via www.twitter.com/skiconcierge.

So first off, it’s the French rail network. Ok so most of you probably know now that getting to many French ski resorts is really easy by train. If you get the Eurostar from St Pancras to Paris, and then change to a day or overnight train to the Alps from Gare du Lyon or Gare d’Austerlitz. It’s really easy to do, and can take about the same time as a flight if you live down south.

But……….. why on earth can the French rail network get it’s act in gear and release the tickets further in advance? Currently you can only book 3 months in advance, meaning you have to purchase your Eurostar tickets earlier (released 4 months in advance) to ensure you get the best price, which leaves you open to issues with the French train prices.

As far as I know, the French trains to the Alps have been running on practically exactly the same timetables for years now, so it’s not like they don’t know when they’re going to go, so why not get a grip and release them at the same time as the Eurostar, 4 months in advance! They’re supposed to be encouraging travel through Europe now from the UK by train, but if they can’t get such a simple thing as timetable release dates correct then I do wonder!!

Right, moan over. Seriously it’s a great way to travel, just remember to go online exactly 3 months before your trip and book your French trains on the Rail Europe website.